A bit about me
Over the years I have developed significantly beyond that of a Designer having masterminded many interactive digital solutions for companies such as Microsoft and Sky. This has involved me drawing on my UX, UI and IA experience conceiving of and designing advanced rich media banner campaigns, highly functional responsive websites and advanced interactive digital solutions.
My approach to the industry
With comprehensive qualifications and experience in Graphic Design, New Media, UX, Animation and Digital Strategy I have been involved in working for some of the biggest brands in the UK and globally, both in permanent roles and on a contractual basis. With my penchant for striking, functional design I have been striving to create the highest quality new media work over the decade I have been within this industry. I have also worked for E*TRADE as their International Art Director, where I was responsible for overseeing the global design and development teams and governing the evolution of the brand.
The high profile projects I have recently been involved include MSN – leading the design creating a responsive website for people to be updated on the 2012 Olympics, and leading the design for an extensive rich media banner and TV campaign for Sky. Some achievements include single handedly yielding the highest click through and conversion rates ever recorded at E*TRADE, and having my banner campaign at Boden declared to be of the highest quality in the company’s history. My work over the years has been highly praised for my ability to accurately assess areas that require better communication, deliver digital and print media that works, and for conceiving and creating influential marketing campaigns, the majority of which have proved highly successful.